https://cheshmabeauty.ca/blogs/the-cheshma-edit/clean-beauty-clearly-explained-what-it-actually-means-for-your-eyes 2026-04-29T09:00:58-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/Cheshma-Bundle-Complete-1-web_8a780ea6-c1aa-48a8-968c-7c6fc25e688a.jpg?v=1777478458 Clean Beauty, Clearly Explained: What It Actually Means for Your Eyes CHESHMA Beauty's full eye-safe collection formulated by a Canadian optometrist. Covering what it means to be "Clean Beauty". https://cheshmabeauty.ca/blogs/the-cheshma-edit/why-eye-makeup-should-feel-as-good-as-it-looks 2026-04-29T09:01:22-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_3c9ca1b2-f243-4444-b8dc-1de550d5d5b9.png?v=1777478482 Why Eye Makeup Should Feel as Good as It Looks https://cheshmabeauty.ca/blogs/the-cheshma-edit/the-power-of-intention-in-clean-beauty-a-nourishing-eye-loving-makeup-remover 2026-04-29T09:01:10-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/IMG_2446_c8bab490-56f1-4883-bd0e-29ed56cde3ac.jpg?v=1777478470 The Power of Intention in Clean Beauty: A Nourishing, Eye-Loving Makeup Remover https://cheshmabeauty.ca/blogs/the-cheshma-edit/clean-liquid-eyeliner 2026-04-29T09:01:36-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_1.png?v=1777478496 The Power of Intention in Clean Beauty: Inside Our Liquid Eyeliner Formula https://cheshmabeauty.ca/blogs/the-cheshma-edit/what-makes-a-mascara-truly-hypoallergenic 2026-06-16T10:07:28-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_5_e5dafea4-c663-4484-8238-5e991440cc6f.png?v=1781629648 What Makes a Mascara Truly Hypoallergenic? Hypoallergenic mascara being applied for CHESHMA Beauty. A Canadian cosmetic company formulated by an optometrist. https://cheshmabeauty.ca/blogs/the-cheshma-edit/how-to-remove-eye-makeup-without-damaging-your-precious-lashes 2026-05-07T09:35:01-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_3.png?v=1778171701 How To Remove Eye Makeup Without Damaging Your Precious Lashes CHESHMA Beauty makeup remover is a clean, eye-safe beauty product formulated in Canada by an optometrist https://cheshmabeauty.ca/blogs/the-cheshma-edit/the-lash-line-where-beauty-and-eye-health-intersect 2026-06-17T05:00:03-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_11_c6ae78ea-0648-4728-b42c-a16647bd4a1a.png?v=1781629779 The Lash Line: Where Beauty and Eye Health Intersect Optometrist and eye-safe beauty brand founder discusses the lash line and the negative impact cosmetics can have on eye health https://cheshmabeauty.ca/blogs/the-cheshma-edit/contact-lens-wearers-a-guide-to-safe-beautiful-eye-makeup 2026-05-15T12:17:19-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_4.png?v=1778872639 Contact Lens Wearers: A Guide to Safe, Beautiful Eye Makeup Wear https://cheshmabeauty.ca/blogs/the-cheshma-edit/why-your-eyes-water-when-you-wear-makeup 2026-07-22T11:46:44-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_17.png?v=1784746004 Why Makeup Can Make Your Eyes Water Makeup wear can lead to watery eyes not because of overproduction of tears but because of dry eye syndrome. https://cheshmabeauty.ca/blogs/the-cheshma-edit/the-power-of-intention-in-clean-beauty-our-nourishing-mascara-formula 2026-04-30T10:35:27-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_2_de77f4c1-c13d-4ad8-a18c-2f4c2ccfeeb8.png?v=1777570527 The Power of Intention in Clean Beauty: Our Nourishing Mascara Formula https://cheshmabeauty.ca/blogs/the-cheshma-edit/the-tear-film-the-invisible-foundation-of-comfortable-beauty 2026-06-16T10:06:16-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_8.png?v=1781629576 The Tear Film: The Invisible Foundation of Comfortable Beauty Discussion on preserving the tear film with makeup choices and practices by optometrist Dr. Nieka Sabeti https://cheshmabeauty.ca/blogs/the-cheshma-edit/why-less-product-often-creates-a-more-refined-look 2026-08-26T18:00:06-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_19.png?v=1787792406 Why Less Product Often Creates a More Refined Look https://cheshmabeauty.ca/blogs/the-cheshma-edit/understanding-eye-sensitivity-it-s-not-just-allergies 2026-06-29T14:15:02-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_6.png?v=1782767702 Understanding Eye Sensitivity: It’s Not Just “Allergies” https://cheshmabeauty.ca/blogs/the-cheshma-edit/where-you-apply-makeup-matters-more-than-you-think 2026-06-24T06:31:41-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_12_14e3d63e-6524-46df-9f00-0c1134a1105b.png?v=1782307901 Where You Apply Makeup Matters More Than You Think Thin liquid eyeliner applicator and vial from clean, eye-safe beauty brand CHESHMA. https://cheshmabeauty.ca/blogs/the-cheshma-edit/the-art-of-a-clean-lash-definition-without-excess 2026-07-08T16:35:19-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_13_64da52f0-4788-48eb-8291-e0269cb86ded.png?v=1783553719 The Art of a Clean Lash: Beauty Through Precision https://cheshmabeauty.ca/blogs/the-cheshma-edit/common-eye-makeup-mistakes-that-can-lead-to-irritation 2026-08-19T03:00:05-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_18_efd8f587-5cb1-45af-942d-8a8952c72f05.png?v=1787006250 Common Eye Makeup Habits That Can Lead to Irritation CHESHMA eye woke up like this cosmetic bag https://cheshmabeauty.ca/blogs/the-cheshma-edit/what-does-nourishing-really-mean-in-eye-makeup 2026-06-29T14:14:41-07:00 weekly https://cdn.shopify.com/s/files/1/0792/3639/9398/articles/CHESHMA_Blog_Headers_10.png?v=1782767681 What Should “Nourishing” Really Mean in Eye Makeup?